Esports streaming figures for 2020 up 69 p.c YOY in hottest report from Motor Media’s Stream Hatchet

TORONTO, Jan. 14, 2021 /PRNewswire/ — Motor Media’s (TSX-V: GAMEOTCQB: MLLLF) gaming live streaming facts analytics and examination experts Stream Hatchet have highlighted the ever-growing reputation of esports streaming in 2020 – keeping development irrespective of the return of standard sports in the second 50 percent of the year.

Stream Hatchet has produced its 2020 market development report, highlighting the esports market’s ongoing development, which rode an preliminary wave in early 2020 because of to the COVID-19 pandemic.

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The report also highlighted how politics turned a vital matter on the gaming streaming platforms in 2020:

  • Twitch released a devoted politics category in Feb 2020. Viewers on Twitch viewed 2.8 million several hours of political live streams.
  • Stream Hatchet tracked 80 million hrs viewed on Twitch and YouTube across the election year (Election Night time, Presidential Discussion #2, VP Discussion, & Supreme Courtroom Hearing).
  • NBC guide Election Night time coverage with 11 million observe hours on YouTube.
  • Steven Crowder, a conservative influencer, created 3.1 million check out hrs and Hasan Piker (HasanAbi) a liberal Twitch influencer produced 2.5 million view hours.

“Classic Television set networks continued to extend their streaming attempts on gaming platforms in 2020. These news channels with more mature audiences are seeking to arrive at interested young viewers who have turned away from standard networks,” said Tom Rogers, Government Chairman, Motor Media.

Stream Hatchet actions gaming live streaming facts across all platforms and provides useful information perception for esports teams, gaming studios, and significant manufacturers invested in gaming.

According to Stream Hatchet’s information, the pandemic’s onset in Q1 2020 induced esports streaming figures to rise significantly in Q2. As the year ticked on and stay leisure sports activities solutions returned, the pattern ongoing inspite of the raise in on the net and on Television set enjoyment selections. Stream Hatchet details showed that action degrees remained substantial and by 12 months-close had elevated 69% in excess of 2019 and 81% around 2018.

Other highlights of the Stream Hatchet 2020 report include things like:

  • Twitch, the marketplace leader of western streaming platforms, doubled its watch hours from Q4 2019 to Q4 2020 to 5.4 billion.
  • Cell gaming continues to develop on western streaming web sites as the two PUBG Cell and Garena No cost Fire landed in the top 5 most-viewed games.
  • Riot Game titles is the only publisher to deliver two of the major 10 game titles due to the unbelievably successful launch of VALORANT in April of 2020.
  • Stream Hatchet has recognized the best esports streamers for 2020 and honed in particularly on the major five woman streamers of the 12 months, monitoring their rising popularity.
  • As brands and advertisers understand the option to get to the millennial male audience by way of streaming, Stream Hatchet tallied 355 million hours of sponsored live streams in 2020. The report shares the prime sponsored streams of the calendar year and the manufacturers that supported them.
  • Reside streaming web pages have been steadily pushing material boundaries previous movie video games and esports activities to include things like live shows, debates, skilled sports activities, and a great deal more.

“Stream Hatchet’s information has confirmed that video clip video games and esports have taken a big phase in popular lifestyle. When a lot of the stay amusement environment went darkish, streaming platforms ended up able to captivate audiences through remote esports tournaments and interesting dwell streams,” suggests Eduard Montserrat, CEO of Stream Hatchet.

“In the course of a person of the most closely monitored election cycles in US record, more youthful generations turned to these platforms, and their respective influencers, to learn about the political discourse informing their conclusions at the poll booths. We are fascinated with the knowledge factors and larger sized media tendencies that are contained inside of this report, and are self-confident that 2021 will produce even more powerful insights.”

About Motor Media Holdings, Inc.
Engine Media is concentrated on accelerating new, live, immersive esports and interactive gaming activities for customers by means of its partnerships with standard and rising media firms. The business was formed by means of the mixture of Torque Esports Corp., Frankly Inc., and WinView, Inc. and trades publicly underneath the ticker symbol (TSX-V: Game) (OTCQB: MLLLF). Motor Media will create profits by way of a blend of: direct-to-consumer and membership costs streaming know-how and details SaaS-based offerings programmatic promoting and sponsorships as properly as intellectual home licensing charges.  To date, the combined firms have served clients comprising more than 1,200 television, print and radio brands which includes CNN, ESPN, Discovery / Eurosport, Fox, Vice, Newsweek and Cumulus dozens of gaming and engineering organizations together with EA, Activision, Blizzard, Just take-Two Interactive, Microsoft, Google, Twitch and Ubisoft and have connectivity into hundreds of hundreds of thousands of residences around the entire world by way of their material, distribution and technological know-how.

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